BEC & GBR puts new focus on content delivery

Australia’s Business Events Cairns and Great Barrier Reef (BEC & GBR) has restructured to increase focus on digital and print content delivery.

Kimberley Roberts-Salee has taken on the new role of destination content executive – Events, responsible for all destination content across multiple digital and print platforms related to business as well as sporting, cultural and lifestyle events.

She also will manage media educationals and web site content management.

Business development executive Emma Perez now has an expanded role to include bidding and event acquisition for sporting, cultural and lifestyle events as well as the business events she currently manages.

In other news, Eleanor Wilkie has joined the BEC & GBR as marketing assistant.

Wilkie recently graduated from Griffith University in Brisbane with a Bachelor of Business majoring in Marketing.

In addition to administrative duties she will be responsible for the co-ordination of trade activities.

BEC & GBR director Rosie Douglas said the changes would contribute to achieving the destination’s 2020 visitation goals.

BEC & GBR puts new focus on content delivery

Australia’s Business Events Cairns and Great Barrier Reef (BEC & GBR) has restructured to increase focus on digital and print content delivery.

Kimberley Roberts-Salee has taken on the new role of destination content executive – Events, responsible for all destination content across multiple digital and print platforms related to business as well as sporting, cultural and lifestyle events.

She also will manage media educationals and web site content management.

Business development executive Emma Perez now has an expanded role to include bidding and event acquisition for sporting, cultural and lifestyle events as well as the business events she currently manages.

In other news, Eleanor Wilkie has joined the BEC & GBR as marketing assistant.

Wilkie recently graduated from Griffith University in Brisbane with a Bachelor of Business majoring in Marketing.

In addition to administrative duties she will be responsible for the co-ordination of trade activities.

BEC & GBR director Rosie Douglas said the changes would contribute to achieving the destination’s 2020 visitation goals.