Wellness travel on a roll and Asia is tops

Asia has been ranked as the fastest-growing global wellness travel destination in the annual State of Wellness Travel Report by Spafinder Wellness 365.

The highest percentage of travel agents in the survey’s eight-year history expect continued growth in wellness travel for the current year (2015).
Survey findings show the wellness travel sector, a global market estimated at US$494 billion, is expanding in directions far beyond luxury spas and into more far-flung global regions.

Other findings include:
Awareness of wellness travel is growing everywhere: Agents were asked how awareness of the wellness travel category had changed in the last year, and the results show the category is on more people’s radar on every front.
Between 71-80 per cent of agents report significant annual growth in awareness with consumers, travel agents, the tourism industry and hospitality industry.

Wellness Travel reaches beyond spa: The majority of agents (52 per cent) report that 20 per cent or less of the wellness-focused travel they book is primarily spa-focused. Just one in five agents (19 per cent) say that over 50 per cent of the wellness travel booked is primarily focused on spa experiences.

The wellness premium: 83 per cent of agents agree consumers are willing to pay a premium for wellness travel or access to healthy products and services while travelling.

Healthy rise in healthy meetings: 79 per cent of respondents report that demand for healthier business meetings (i.e., with healthy food, fitness and spa experiences) is a rising trend.

Wellness travel destinations are getting more popular: Among all global regions, Asia saw the biggest growth in wellness travel bookings in the last year, and within that region, Thailand ranked first, followed by Bali/Indonesia and India.

Top brands in Wellness Travel: When asked to name the top brands in wellness travel, agents said: Canyon Ranch, Starwood (including Westin, St Regis and Sheraton), Four Seasons, Hyatt and Six Senses.


“The survey confirms what we have recognised for several years,” said Spafinder Wellness coo John Bevan. “Growth in wellness travel is outpacing traditional travel as people recognise the importance of healthier options. The hospitality and travel industries need to pay attention to the fact that this is a travel sector that will continue to grow and cannot be ignored.”

In early 2016, Spafinder Wellness will release its second Global Wellness Travel Guide.

Wellness travel on a roll and Asia is tops

Asia has been ranked as the fastest-growing global wellness travel destination in the annual State of Wellness Travel Report by Spafinder Wellness 365.

The highest percentage of travel agents in the survey’s eight-year history expect continued growth in wellness travel for the current year (2015).
Survey findings show the wellness travel sector, a global market estimated at US$494 billion, is expanding in directions far beyond luxury spas and into more far-flung global regions.

Other findings include:
Awareness of wellness travel is growing everywhere: Agents were asked how awareness of the wellness travel category had changed in the last year, and the results show the category is on more people’s radar on every front.
Between 71-80 per cent of agents report significant annual growth in awareness with consumers, travel agents, the tourism industry and hospitality industry.

Wellness Travel reaches beyond spa: The majority of agents (52 per cent) report that 20 per cent or less of the wellness-focused travel they book is primarily spa-focused. Just one in five agents (19 per cent) say that over 50 per cent of the wellness travel booked is primarily focused on spa experiences.

The wellness premium: 83 per cent of agents agree consumers are willing to pay a premium for wellness travel or access to healthy products and services while travelling.

Healthy rise in healthy meetings: 79 per cent of respondents report that demand for healthier business meetings (i.e., with healthy food, fitness and spa experiences) is a rising trend.

Wellness travel destinations are getting more popular: Among all global regions, Asia saw the biggest growth in wellness travel bookings in the last year, and within that region, Thailand ranked first, followed by Bali/Indonesia and India.

Top brands in Wellness Travel: When asked to name the top brands in wellness travel, agents said: Canyon Ranch, Starwood (including Westin, St Regis and Sheraton), Four Seasons, Hyatt and Six Senses.


“The survey confirms what we have recognised for several years,” said Spafinder Wellness coo John Bevan. “Growth in wellness travel is outpacing traditional travel as people recognise the importance of healthier options. The hospitality and travel industries need to pay attention to the fact that this is a travel sector that will continue to grow and cannot be ignored.”

In early 2016, Spafinder Wellness will release its second Global Wellness Travel Guide.